Jake Paul loses subs when he's about to hit 10 million

[TheWPCTraveler]

Teeqoz said:

TheWPCTraveler said:

What use are subs if they don't watch the content, anyway?

See the IGN YouTube channel for reference.

They still provide a boost to the guy's ego which is what I'm assuming all the people unsubscribing were trying to take a hit at.

Inactive subs unsubbing from your channel is actually beneficial for a channel because it will increase average engagement.

These are presumably active subs, though. Though, yeah, in the long run, as these no-longer-active subs get replaced by more active ones, it will start to benefit him.