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They are only hiding numbers because they are radically underselling the competition. They stopped a few months into 2014. The reason is that if you knew the PS4 was at 62 million and Xbox was at 27 million, it creates a situation for the consumer where they (being always right) might think that the PS4 is better for a reason whether they know it or not and go with that because its the same price or cheaper. I am saying it is psychological. I am saying knowing that the vast majority chose your competition will effect sales. This is worth exploring academically.