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Mystro-Sama said:
Sony was a in a similar position last gen and they fought their way back with good exclusives. MS on the other hand did the complete opposite and doubled down on hardware with no real exclusives while now also losing money on each unit. No one buys a console to drool over the box. The main reason is for games.

Multiplatform games out sell exclusives which xbox has the best versions of regarding consoles. Also, xbox does have a lot of console exclusives.