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Aura7541 said:
I wonder what's driving up the costs. I doubt it's just the GPU, but also the cooling solution?

the R&D

the extra co-proccessors that offload the cpu (bigger cpu).

the gpu is bigger (more TMU's, more Shading units... not to mention 384bit bus (instead of 256))

The vampor chamber cooling solution.

The bigger cooling unit needed to cool a console that produces more heat.

The bigger power unit (a more powerfull console, will use more, and thus need a bigger psu).

the 4 gb extra ram, the ultra HD blu-ray drive (vs the ps4pro)

The complexity of the motherboard might be a reason too.

 

Most of it is probably from the differnce in Chip die size:

PS4pro : 232mm^2

Xbox One X : 360mm^2   (ms said this at E3)

 


I could imagine all these things added up, amount to the 100$ price increase vs the PS4pro.

Actually wouldnt be surprised if MS is takeing a small loss on each sold.

Meanwhile I think Sony are by now probably able to give the PS4pro a price cut and still sell at breakeven.