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I'm going to go with it being the release date. I'm still thinking the price is going to be $449-$499. It may actually be what was recently rumored, $449 for a 500GB model and $499 for a 1TB model. I find it more interesting to see how Sony will answer it. Will they not care as much, and just announce a $50 cut in Sept? Or will they go aggressive and drop it by $100? A $299 Pro would absolutely kill. Probably be every 1 in 4 PS4s sold or even every 1 in 3. And is the rumor that Sony is designing a Pro Slim true, too?

I guess MS didn't like the 4>1 thing some fans used early in the gen, so they went 6>4. Of course, Sony has the numbers that really matter. 100M+  >  <50M.