NATO on 11 May 2017
Dudes the front man for the brand, do you think he's going to pass up the opportunity to sell it?
Do you think a car dealership will sit on their laurels if their cars are a little cheaper than the lot across the street, or do you think they're going to make a big deal out of it and draw attention to it?
It's all PR, dudes doing his job, nothing more nothing less.
Look at when the 360 was ahead of the PS3, did Microsoft's Xbox department as a whole go out of their way to say to everyone "now now, be nice, all games are good on any platform!", did they fuck, they rode that pony till it was glue, just like Sony are riding theirs now, it's PR, that's what you do.
