How much each playstation home console sold after its successor launch and the parameters.

[foxtail]

sethnintendo said:

zygote said:

Very true.  Pricepoint can only go so far.  Too low of a price actually starts to communicate a lack of value in the product.  If a new product is too low of price, many consumers would psychologically refuse to purchase it just on the grounds that there "must be a reason" for the price to be so low, and again they would still have to be convinced of it's worth.  When a console is already on it's way out and there is no hype left, proving this to those few potential buyers, itself, holds no worth.

The dreaded $99 Gamecube effect...

The $99 console is not the best option because it leaves little room for Retail store margins.

But availability of competing products should also be considered.

The $99 Gamecube didn't exist in a bubble, most people don't remember but the DVD capable PS2 was very cheap as well.

There were lots of price cuts that followed the initial cuts .

After the $99 price cut on the Gamecube the PS2 was on average only ~$51 more expensive.

The PS2 was also on average only ~$54 more expensive than the Gamecube throughout the Gamecube's lifespan.

After the $99 price the Gamecube ended up selling ~11.29 Million units WW total. 

After the $149 price the PS2 ended up selling ~82.49 Million units WW total, after the $129 price the PS2 ended up selling ~50.10 Million units WW total, after the $99 price or less the PS2 ended up selling ~17.80 Million units WW total.

 

Date	Gamecube Price	PS2 price	~Price difference
November 2001	$199 (launch price)	$299	~6 months $100
May 2002	$149 (-$50)	$199 (-$100)	~12 months $50
May 2003	$149	$179 (-$20)	~4 months $30
September 2003	$99 (-$50)	$179	~8 months $80
May 2004	$99	$149 (-$30)	~23 months $50
April 2006	$99	$129 (-$20)	~10 months $30
Feb 2007	$99 discontinued	$129	-
April 2009	-	$99 (-$30)	-