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LivingMetal said:

Graphics continue to play a huge part in deciding whether to buy a game, meanwhile: 67% of respondents cited it as a factor, making it the single biggest consideration, before even price (65%) or "an interesting story/premise" (59%).

 

This is why game companies put graphics before gameplay, graphics sells, same reason many big movies have a shite ton of graphics/action with little real substance, the public mostly want that bling, shallow bastards :p