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As interesting as all this personal data is (Wii 95% PC 5% for me), I think we may be missing the real importance in these numbers. Here's my take.

While there certainly was a measurable difference in the consoles, especially in the older age group, to no one’s surprise; I don't think the differences are nearly great enough to justify the widespread dismissal of Wii gamers as being only casual. Anyone using his console twice a day between 12-20 days a month is more than casual.

If you made love to your wife twice a day for 53 minutes each time 20 days out of the month do you think she would call you a casual lover? Better yet try telling her she shouldn't be upset because it was only a casual affair; just two times a day 20 days a month.



Another figure that game developers might also consider is factoring number of consoles to determine total play-minutes per day by console.
(Average Sessions day x Average length of session x number of consoles)

Xbox 360 = 3093 (million minutes of game play / day)
PS3 = 1984
Wii = 2962

That’s a lot of game play for a bunch of casuals; and there is only 4% in total Wii play time and total Xbox 360 play time.