I know why the Switch Pro controller is so expensive

[irstupid]

DM235 said:

Veknoid_Outcast said:

Hey, I'm not happy with the price. Maybe I'll buy a Pro Controller when it drops to $40 or $50. $70 is just too rich for my blood, especially when I'm getting a usable controller with the base system.

But all these companies keep trying to push the envelope and see what they can get away with. What's helping them to get away with it is what I referenced above: brand loyalty. Nintendo loyalists will pay $70 for a Pro Controller. Sony fans will cry foul, until the DualShock 5 is released for $75, and then they'll hold their tongues. How many PS4 owners derided MS for its online paywall? Now they're paying $60 a year for the honor of playing online multiplayer. 

The problem is that fans are always making a stand against the other guy.

And fans are always supporting silly decisions by their champion.  I find it less "evil" when a company plays catch up with a competitor, than a company who goes against the status quo.

I am sure that Nintendo did a financial model, and they are expecting to make more money with a higher price (as opposed to more units sold at a lower price), because they are expecting a certain amount of hard core fans to pay anything.  

It's not "hardcore" fans. It's the traditional gamer.

Nintendo knows that teh majority of the people buying the Switch will just use the controller that comes with. They are taking advantage of the traditional gamer that "NEEDS" it's traditional controller. They know that those people will buy the controller regardless, because they believe that there is no other way to game.

Besides, as many have pointed out, its hardly a price difference from competitors. Like what $5, maybe $10. And I bet many of those would hand you $5 or $10 right now if you made thier controllers battery last 10x longer than it does now.