If every product or service became subscription based then that would be a very bad thing; however, as they say, all (most) things are good in moderation.
Subscriptions help retain consumers within an ecosystem and they also represent a form of expected/garunteed revenue. It's really up to the producer how this revenue is spent, but an example of a positive way subscriptions are utilized can be seen with subsidizing a higher end piece of hardware to let it to be more affordable by allowing monthly payments over a period of time. (How do you think so many people can afford an $800 iPhone the day it launches?) This also gives a producer breathing room to fund more experimental/risky ventures as they are less reliant on month to month sales of services/products and can have time to think farther ahead with the direction the company should move toward.
These are my assumptions at least. Again, moderation is key. It would really suck to live in a world where we didn't have bundled packages or everything was separated by it's own subscription.
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