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I think we all sort of don't give a shit about reviews - we buy what we expect to like. Perhaps I'm wrong - has this changed?

What do you want out of a review?  

Is a 1-10 scale appropriate, 1-5 stars, or perhaps just a thumbs up/down system? A nuetral visual presentation simply highlighting the features of the game? Unless it is atrociously bad or good I want something that is of the neutral/descriptive type. But I want to be impressed, immersed, and entertained. I think Nintendo nailed it when they did a special direct that wasn't a summary of company scheduling but a Direct specifically focused on the marketing of one game in all its entireity.

I would describe that link as essentially just a high quality "presentation" of the game. How would you like it if every game from every company got this sort of treatment from blogger and review websites?

 

 

The larger question at hand is the nature of reviews. Do they matter? If altered would they matter again? What would make them impactful?