Did Sony Doom the PSVR?

[DonFerrari]

DirtyP2002 said:

Zoombael said:

Ooor... maybe...

 

1. It's hard to make a proper sales projection for a technology new to the market in the long term. Initial demand might be looking high, but there is no indicator of how the particular product will fare in the future.

 

Which brings us to..

 

2. Sony is a not a non-profit-organisation. They re trying to do businees and not go bankrupt in the process. Therefore they look for the best route to sell the product long term wise, not overproducing, not underproducing, being well aware that demand initially won't be satisfied, but also taking small risk of sitting on stockpiles (storage costs) of unsold units, disassembling of production lines/facilities...

 

 

1.  As I said: Their market research really sucks. You just agreed with me.

2. I agree and they failed to do it right.

 

I think that Sony could have made so much more out of PSVR. Release a MUST-HAVE AAA game this holiday season for it.
Something like the new God of War or whatever. Big budget, Big franchise, big marketing and make it THE VR game everyone wants to play and make it an exclusive.

Ramp up production, bundle it with the Pro and just market it like you would really care about it.

 

Sony didn't do anything with it. In fact I think they gave Rift / Vive and Xbox a chance to not fight an uphill battle against them when it comes to VR.

1. He doesn't agree with you... his analysis is that although initial demand is higher than supply (we don't know by how much, we had similar outrcries for PS4 release as well, and they were always marginally lower on output against demand so marginal scarcity was in place) but long term it would be just right to meet demand at the output level they have decided.

Yes they could do all of it, the question is, would it pay out? No way to know. They are sold out, so the AAA wouldn't be able to sell more boxes, and perhaps the production couldn't be ramped up so early.

A bundle of the game and the two HW for 800 would be very very niche.