Did Sony Doom the PSVR?

[DirtyP2002]

Zoombael said:

DonFerrari said:

Or perhaps the cost of production will take a little longer to drop so they saw no reason to ramp up production. But I agree with you that they should/could have produced more

Ooor... maybe...

 

1. It's hard to make a proper sales projection for a technology new to the market in the long term. Initial demand might be looking high, but there is no indicator of how the particular product will fare in the future.

 

Which brings us to..

 

2. Sony is a not a non-profit-organisation. They re trying to do businees and not go bankrupt in the process. Therefore they look for the best route to sell the product long term wise, not overproducing, not underproducing, being well aware that demand initially won't be satisfied, but also taking small risk of sitting on stockpiles (storage costs) of unsold units, disassembling of production lines/facilities...

 

 

1.  As I said: Their market research really sucks. You just agreed with me.

2. I agree and they failed to do it right.

 

I think that Sony could have made so much more out of PSVR. Release a MUST-HAVE AAA game this holiday season for it.
Something like the new God of War or whatever. Big budget, Big franchise, big marketing and make it THE VR game everyone wants to play and make it an exclusive.

Ramp up production, bundle it with the Pro and just market it like you would really care about it.

 

Sony didn't do anything with it. In fact I think they gave Rift / Vive and Xbox a chance to not fight an uphill battle against them when it comes to VR.