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Because people are generally stupid.

There are legitimate reasons to dislike Hillary Clinton, or to be wary of her. But because some people are already predisposed to dislike her, confirmation bias kicks in, and they accept ridiculous shit.

In the end, we have a bizarre situation, where people on the right are putting forth a version of Hillary Clinton who is a mastermind that is cunning enough to manipulating the entire world through a network of shadow operatives, yet is simultaneously careless enough to not store her emails correctly.

The beauty of the alt-right's campaign, is that they've framed it as a conspiracy theory. This means that any evidence that goes against their preconceived notions are automatically suspect. Conspiracy theories are non-falsifiable positions, which allows believers to shut off the logical part of their brains, and just go with it.