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Cable costs are too high and cable companies have shady practices where they keep hiking your prices for no reason. Couple that with cheaper alternatives (streaming, PS Vue, Sling, Roku) and you have this decline in cable.

As for ESPN, I strongly believe the generation after millennials just aren't into sports that much. I believe this decline in professional sports will continue to grow as the millennials grow older and find themselves with more responsibilities in their lives than watching sports.