I don't get why anyone would pay $100/month for cable television and sit through ads when you can pay $22/month for Netflix and Hulu+ and never watch ads. Can even ad league pass for most sport leagues for $5-10/month. HBO is $15/month so even with all that still half of cable bill one friend I know pays.
Sure, have to wait on some shows, but I really don't care and saving $600-800/year makes it worth it and I avoid ads (especially political ones lately).
If I really want to watch live sport event I just go to local pub and get a meal and enjoy the match.