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SlorgNet said:
The PS3 is going to be $299/299EUR this autumn. End of discussion.

Last quarter's loss is due to the fact that they're bankrolling a huge lineup of games from their studios. They're breaking even on manufacturing costs for the hardware, though. If they didn't, they would be losing $500 million per quarter.

They have lots of big titles at the end of the year to carry sales, dropping the price is not necessary.