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Chris Hu said:
naruball said:

Thought so. I've seen this happen one too many times than to treat as fact. Until someone credible confirms it, it's nothing but a rumour. I'm inclined to believe the Sony exec. The movie will end up losing money, just not anywhere near as much as the internet would want.

$100 million seems like a pretty legit number though since the movie had a pretty big advertising campaign  it was heavily promoted before its release.  Anyway it having a all female cast not only didn't go well at the box office it also didn't help out when it comes to sell merchandise for the movie.

I don't think it was the fact that it was an all female cast, but that they were portayed as unattractive females. It still did much better than many high profile movies in America.

As for the 100m advertising budget, you can believe whatever you want and you may even be right but until I see an official source, I will remain doubtful.