Like I said, one ad by itself isn't horrible. But it's the accumulation of these types of ads that are stacking up for Sony. We have the goat party, annoying guy on plane, creepy person in bathroom, racially toned ads, etc.
From a marketing perspective, I just don't see how these things are expanding their market or building brand loyalty. It's not that these things bother me, I just don't see them being very effective at increasing sales.







