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ZhugeEX said:
Intrinsic said:
Ok now I'm confused. And I used to be good with shit like this.

What's the difference between sell in to retail and production shipments?

Cause I was under the impression that anything that's not "sold in to consumers" is a "production shipment". Was also of the impression that the only hardware numbers Sony puts up in these reports are shipped numbers.

Which means that the 43.5M is a total LTD shipped number.

come on ZhugeEx set me straight here!!!

Sure. 

 

So before 2006 (Before PS3 launch), Sony used to report Production Shipments. 


A Production Shipment is from the Manufacturer to Sony's distribution centers. 

A Consolidated Shipment (PS3 & PS4) or Sell In as it is commonly known is a Shipment from the Manufacturer, to the distribution center, then to the retailer. 

 

So Production Shipments are artificially higher as they may not have been purchased or shipped to retailers just yet. Back in the day this was the preferred method by everyone, but in tbhis digital age they use Sell In. 

 

Both are similar, but not the same. 

 

As an example. 

 

Sony reported that they had production shipments of 1.84 million for the first quarter of PS3 sales, but in actuality, only 1.66 million were sold in to retailers. 

 

The above is not to be confused with sell through which is the sale from retail to consumer. 

So we could say something like the numbers have a 1 or 2 week time difference when sales are steady between production shipment and sell in.



duduspace11 "Well, since we are estimating costs, Pokemon Red/Blue did cost Nintendo about $50m to make back in 1996"

http://gamrconnect.vgchartz.com/post.php?id=8808363

Mr Puggsly: "Hehe, I said good profit. You said big profit. Frankly, not losing money is what I meant by good. Don't get hung up on semantics"

http://gamrconnect.vgchartz.com/post.php?id=9008994

Azzanation: "PS5 wouldn't sold out at launch without scalpers."