| Welfare said: They are not slashing prices so that nerds like us can discuss their numbers. Yeah, they have a lot of stock, that's why they are dropping the price before the S comes out. They are going to announce the release date of the 500GB and 1TB S models this week, and if those are in late August, then sales of the fat model will drop. Retailers want those gone before all the S models. And Sony wouldn't need to clear PS4 stock for the Neo since they are meant to be sold side by side. The S will completely replace all the fat bundles. |
Of course they're not cutting prices so nerds like us can discuss numbers, that's not what I'm saying, but of course they know the numbers will leak and it doesn't do them any harm if they can win an NPD or two. It's just the side affect of stuffing the channels and having to slash prices to make way for the Slim. It's not the best thing to do though. People are now expecting MS to cut prices or offer ridiculous deals towards Christmas and MS are only cementing that perception by focusing all of their top franchises on the Christmas period. Meanwhile, Sony spread their exclusives out over the full year. This is the first year for the slim and it's likely to do well but once we hit 2017 that problem will continue and MS will then have to start offering incentives again. It devalues their console business and could devalue the whole console business if they get too aggressive with it. This is why Sony are quiet and why they don't suddenly counter MS with deals or price drops of their own. It's not out of the question that Sony could 'react' at some point but as of now they're just sticking to their plan. They've projected 22m for the fiscal year and so it's clear something makes them confident in hitting the target.
The PS5 Exists.
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