NPD: With digital sales increasing, we're very interested in having them in our software report.
Big Third Parties: We're interested in sharing our numbers because a lot of our PC sales are digital so they aren't reflected in the report. However, there's a catch...
NPD: What is it?
BTP: Indies and other small studios that primarily distribute their games digitally. Something must be done so those filthy outsiders cannot steal the top places our AAA games deserve.
NPD: OK, we understand. Does anybody have an idea to solve this?
EA: I have an idea. Change the software ranking criteria from units to revenue. Not only it solves the problem, it also hurts those pesky handheld games because they are cheaper.
Everybody: We love you, EA.
And that's what I think it happened.