jstam said:
what videogames where out in the 1950's? |
It's more the propogation of that "stoic men who don't listen" crap. But I mean seriously? Sony wants to send the message that their customers have girlfriends but are bored by them? Considering Sony's recent shortcomings, I'd say this era of in-your-face, doesn't-have-to-be-about-the-product advertising is coming to a close.
If I could get some of JohnLucas' vibe up in here, he'd probably say that sacrificing half of the potential market for a smaller chunk of an established market is foolish and "red-ocean" and all that. Sony would have been wiser to choose gender neutral advertising, that way they avoid pissing off women who hate being stereotyped like that (most of them) and the men who are the boyfriends of those women who hate being stereotyped like that (all of them).
It also sorta paints a bad image of potential PS2 customers too. I mean, given the choice between "being with pretty girlfriend who has big breasts" or "playing a PS2", you (unless gay) would probably chose the former.
Oh yeah and that girl in the ad looks to be maybe 8 years of age. I wonder what ELSE Sony is sending with this message...
