GoOnKid said:
Don't get me wrong, I should have clarified myself. The stupid decision was not the recent job cut, but the venture itself. Nokia wasn't in a good shape back then, sure, but it went completely downhill from that point onward and this evolution was somehow predictable. The worst decision in my oppinion is the killing of the Nokia brand. While I don't have any significant data, I believe that the Nokia brand name had been pretty strong. Of course it's not charity, we all know that, but MS shouldn't even have entered the mobile market in the first place. |
Well I'd certainly never sit here and say that Microsoft is good at avoiding stupid business decisions... Really, the Xbox is about the only successful brand they've managed outside of their over-the-moon success with the Windows operating system (pictures show it's even used in North Korea haha) and even it had to run at a severe loss initially, had perhaps the worst and most costly initial error in console history in the Red Ring of Death that cost roughly $1.15 billion to fix, and even now is getting smashed by the PS4 due in large part to what they initially had planned and presented for the Xbox 1. Actually, have they ever begun to make money on the Xbox brand?
...So I just looked it up. In 2013 they'd lost about $3 billion in the preceding decade on it, and thereafter lost $400 million in the Xbox1's first year. I'm going to go ahead and say Microsoft has yet to profit a dime from the Xbox brand either lol
Finland should probably just ask China for money, their state policy seems to be to just throw money at any country that will take it.