zorg1000 said:
Do you know how well Lego Dimensions has done? |
zorg1000 said:
thanks for the info but i was moreso asking about NPD numbers like Auqa gave for Disney/Skylanders. |
Here's an indirect NPD comparison:
This comparison measures USA NPD sales of each year's release from launch date through the following March.
Suppose total toys-to-life (TTL) NPD sales (excluding standalone toys) for 2013 is 100%.
Skylanders:
Skylanders: Spyro's Adventure (2011-March 2012) - 41.5% of 2013's total TTL NPD sales
Skylanders: Giants (2012-March 2013) - 53.0% of 2013's total TTL NPD sales
Skylanders: Swap Force (2013-March 2014) - 46.3% of 2013's total TTL NPD sales
Skylanders: Trap Team (2014-March 2015) - 37.2% of 2013's total TTL NPD sales
Skylanders: Superchargers (2015-March 2016) - 18.3% of 2013's total TTL NPD sales
Disney Infinity:
Disney Infinity (2013-March 2014) - 53.7% of 2013's total TTL NPD sales
Disney Infinity 2.0 Marvel Super Heroes (2014-March 2015) - 43.7% of 2013's total TTL NPD sales
Disney Infinity 3.0 (2015-March 2016) - 28.2% of 2013's total TTL NPD sales
LEGO Dimensions:
LEGO Dimensions (2015-March 2016) - 33.7% of 2013's total TTL NPD sales
Comparison by year:
2011 TTL releases:
Skylanders: Spyro's Adventure (2011-March 2012) - 41.5% of 2013's total TTL NPD sales
=
Total - 41.5% of 2013's total TTL NPD sales
2012 TTL releases:
Skylanders: Giants (2012-March 2013) - 53.0% of 2013's total TTL NPD sales
=
Total - 53.0% of 2013's total TTL NPD sales
2013 TTL releases:
Skylanders: Swap Force (2013-March 2014) - 46.3% of 2013's total TTL NPD sales
Disney Infinity (2013-March 2014) - 53.7% of 2013's total TTL NPD sales
=
Total - 100.0% of 2013's TTL NPD sales
2014 TTL releases:
Skylanders: Trap Team (2014-March 2015) - 37.2% of 2013's total TTL NPD sales
Disney Infinity 2.0 Marvel Super Heroes (2014-March 2015) - 43.7% of 2013's total TTL NPD sales
=
Total - 80.9% of 2013's total TTL NPD sales
2015 TTL releases:
Skylanders: Superchargers (2015-March 2016) - 18.3% of 2013's total TTL NPD sales
Disney Infinity 3.0 (2015-March 2016) - 28.2% of 2013's total TTL NPD sales
LEGO Dimensions (2015-March 2016) - 33.7% of 2013's total TTL NPD sales
=
Total - 80.2% of 2013's total TTL NPD sales