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Soundwave said:

 

Like I said. Gamers/consumers aren't the ones who care about this stuff. It's marketing/"suits" who's job it is to take the risk out of anything that object to anything.

The funny thing is a large portion of the gaming community I'm pretty sure is black/latino/asian and most of the white audience is cool with anyone on the cover. Just make a good freaking game.

"I was going to buy that game, but this one has a white person on the cover so I'll buy this one" .... said no gamer ever, and if there was one he/she is just an asshole that's a tiny, tiny, tiny minority.

If they don't care then what is this
http://qz.com/659107/exactly-how-male-gamers-react-when-they-are-forced-to-play-female-characters/
or this
http://www.thewrap.com/a-video-game-has-a-transgender-character-and-gamers-went-crazy-commentary/
Just a frigging shopkeeper in the game.

This decision was made in 2009, at least things are getting a bit more progressive nowadays. Yet still a long what to go until all gamers don't care.
Dragon Age: Inquisition got the cover right. Could be anyone on the cover, even a black transgender muslim refugee inside that armor. Plus it has the word Dragon in the title, win win.