| greenmedic88 said: Exhibit A: The original Xbox. It's common knowledge the Xbox production was cut by MS after only 4 years in part to clear the slate for the XB360, but also due in part to a dispute with Nvidia over the OEM GPU contract I can only assume had to do with per part cost. Exhibit B: RSX, PS3. Underpowered, relative to the ATI "Xenos" in the XB360, most likely the key contributor to YLoD PS3 failures as the GPU was the focus of most reflow repairs. Costly. While I'm not privy to any of the info stemming from internal discussions pertinant to OEM GPU contract bids for either MS or SCE, all I can assume from the results is ATI/AMD offered them both the better bid. Whether it was a case of petty retaliation or a legitimate take on their business model moving forward, Nvidia went on record as saying there is no future in the console business or something to that effect. They were trying to sell consumers on a gaming PC centric future, joined by their SoC parts and SoC based Shield product line. In short, they don't want to be OEM parts suppliers; they want to have their own ecosystem. |
Funny extension to exhibit A. Nvidia demanded royalties from the Xbox 360 because Microsoft wanted backwards compatibility. I imagine that Microsoft got pretty mad after that but in the next generation Microsoft released DX12 to spite Nvidia because Microsoft somewhat resented Nvidia in the past and they weren't going to make the same mistake again going all buddy-buddy with them ...
Not even Apple wants to deal with Nvidia! Practically every major ISVs don't like Nvidia very much. It just goes to show you how shitty of part supplier Nvidia really is ...
Nvidia would want to be a part supplier at least to show their IP dominance and monopoly but they can't since not many ISVs like their attitude ...
Their mobile products aren't exactly doing so hot since they demanded that Qualcomm pay them 352 million dollars cause of the losses by competing against them LOL ... (Consoles were low margin yet they happily entered the mobile space. Pathetically hypocritical if you ask me. 
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