Sony makes the most per phone of any Android maker's

[joeorc]

BraLoD said:
Should try exchanging some of the profit to grab a bigger amount of sales.
Sony smartphones need to work on marketshare right now.

Sony tried that when they completely bought out SE, and had to do a write off of the entire buy out because the cost paid was more than the assets worth. 

Sony devalued the worth of the asset, and trim down, and cut the low end and the number of models they make , cut work force and made the entire asset streamlined. And are still working on even further cuts.

 

They could sell it off, but again total sell off would again be a freaking loss, its smart at this point to turn the already trimmed down asset into further cuts and cost cut measure. And by again changing from a multiple smartphone product to consolidate to a more marketable brand for a single SKU brand of smartphone.

 

It worked for Apple it could very well work for Sony. A gaming smartphone that directly works with your living room Playstation and is made to stay supported along right with the living room playstation.

By doing so , the key point is as brand strength goes, a playstation Smartphone would have a better brand strength than Vita, or xperia ever did.

No need to call it PSP phone..just streamlined to 

Playstation phone! Just like playstation Vue, playstation Now, Playstation VR. If you think about it a PlayStation phone would cover their Mobile entry into the portable space & would be a way to have a product in the smartphone market not trying to having to be relied on having to gain market share on Apple or Samsung, Google etc. Because the target is to gather software sakes for the likes of getting developers even under mobile to go with and make games for a smartphone like you would a console and licence profits on PlayStation consumers investment further into a playstation Eco system..the main point being is the software would cost more to the consumer , but at the same time be more represented of a console quality game experience than a smartphone game.

Its pretty ironic that there is console quality games on iOS and Android Playstore already, but they are seen as outdated old games and gamers want new iP's for a mobile device more akin to a living room game console but made for a mobile. With smart phones having system on a chips that are now cluster of mobile processors, has access to 8GB of system ram, GB of storage, advanced Graphics Api like Vulkan and DirectX12 support.. Its now getting to the point a company could very well make a real play to making a real gamer smartphone.

 

The hardware is there at a level capable of performance that could support it.

 

If Sony could gather big publishers on board with a premium playstation smartphone software store, they could get rather large returns on a game sale by sale on not just for 3rd party but 1st party games also. Say if the average game price is $25.00+ but which is seen by marketing more as a games console Quality game instead of a mobile game they could make a carved out niche, and a mobile market software place that has higher ROI for the companies that make the software.

 

Living room

VR

Network

The only thing really left missing is mobile.

 

What this could do is instead of trying to play in the normal way of the smartphone sandbox the other companies play in. Make a sand box like the console market is but for Mobile.

Its really no use trying to gain in market share against the incumbents of Apple & Samsung, its better at this point to separate the way your product is in among the other smart phones.

Content is a way to make your product stand out. Since it runs android you could still get Apk apps just like it would , but here is the big point the game's are its main priority..Sony and the big game publishers only worry about making games , YouTube , Hulu, office , file manager's etc..those are made by other companies...

 

The Phones game's made for it would in effect mimic the console market by the big publisher's.

That make games for console's. Have regular game pad dual shock 3/4 support.. Be the standard control impute method.