| TheBlackNaruto said: I thought everyone already knew this. Yet the Wii U is still selling like trash. that's what is mind boggling...it has a lot of really good games but it seems like no one really wants it. |
It comes down to system marketing. The PlayStation 4 has been very well promoted. The Wii U on the other hand is inconsistently bouncing back and forth between good marketing, mediocre marketing, and then no marketing. 2013 was almost complete radio silence until the notoriously awful late 2013 campaign. Then silence again until the good MK8 campaign and then silence again until the modest efforts with Bayo 2 and Hyrule Warriors and the prolific but inconsistent quality push for Smash. Then - you guessed it - almost complete silence until Splatoon. Followed by...I think you get it. Focusing advertising around exclusives sounds like a way to promote without torching mountains of money but Nintendo's execution means that they have never, ever built up sustained hype in the general buying public. Yes, the informed buying public is knowledgeable enough but the general has to be told. The majority of consumers don't frequent review sites and forums.







