WoodenPints said:
Yeah I used the retailer I bought it from but even if I use the general retail price of £39.99 vs £54.99 its still a £15 difference, There has been some rather stupid differences before such as Final Fantasy Type-0 launching at £29.99 vs £54.99 its just how bad digital is in the UK. |
Like everything in business the market will right itself. It's up to consumer in the UK to not support inflated price and only buy digital game if it make sense financially. Like this weeks Mad max normally sales at £49.99 (US$71.41) on special for £29.99 (US$42.84).
Everyone in UK should never support a game selling at £54.99 (US$78.56) if it's more then retail regular MSRP. I check the Xbox.com Uk version for the digital price of Division and it is selling at £54.99 (US$78.56) while retail copy at http://www.game.co.uk/ is selling the game for £41.99 (US$59.98) and digital is £49.99 (US$71.41). http://www.game.co.uk/en/tom-clancys-the-division-1043309?pageSize=40&categoryIdentifier=906308&catGroupId=
This just show how much power retailers has in the UK in controlling the price of Digital.
