Seems plausible.Even if the price is at 300 dollars, it wont win anyone other the ones that have already the mind set on buying it.So announcing the price near its launch to mitigate negative reaction seems like a good idea in my opinion
My (locked) thread about how difficulty should be a decision for the developers, not the gamers.
https://gamrconnect.vgchartz.com/thread.php?id=241866&page=1