well, the only way to make Pokemon Go huge (and with huge I mean Angry Birds or Candy Crush level) is to design it in such a way that literally anyone could get addicted, without having to invest too much time or anything
the game is gonna be popular with or without big advertising, but a Super Bowl ad means they are really confident it will appeal to a wider audience than the pokefans
don't mind my username, that was more than 10 years ago, I'm a different person now, amazing how people change ^_^







