I'm amazed anyone thinks VR isn't the future. We may be many hardware generations away from mass acceptance of VR but clearly it is the future. It's just like anything we are at the beginning of VR and it will evolve and become consumer friendly and affordable in time. I tried the original oculus rift and was truly amazed by the roller coaster experience on it even though the resolution was dire. I'm very keen on VR to say the least. It shouldn't be compared with 3D televisions as that is something that only offers a minimal upgrade over conventional 2D displays.
As for oculus pricing, this will change rapidly its likely an early adopter price possibly due to Google's large investment in the company they don't want to underprice it at the beginning in case its a runaway success they want to push for the maximum financial return but I suspect they will soon have to drop prices.
Also remember Sony get their cut/license fee with every VR game so they can afford to subsidise their product a little.
I personally don't think Sony has any advantage with regard logistics though. I think either company will design their VR headsets and then approach third party manufacturers like foxconn to assemble. It's possible Sony have better skills at getting lower prices but you have to factor in the Chinese really don't like the Japanese and often give non japanese companies more favourable terms.
People always over-estimate manufacturing costs but the reality is electronics can be manufactured very cheaply and for many companies its the Research and development which is the big bill they have to pay for and requires a large slice of money on each unit sold.
Whatever both units are first gen retail units and I'm sure will have many design issues that will be solved in their follow up models.
