Chris Hu said:
The released the microtransaction way after launch they got re introduced on November the 16, the game first launched on September the 9th (digitally). The PR wasn't that huge and a lot of it was free since Ford is the offical car sponsor for Forza 6. http://www.ign.com/articles/2015/11/17/microtransaction-system-returns-to-forza-motorsport-6 |
i think that the PR, for Forza 6, was more expensive than the development itself, here in Brazil, they called Emerson Fittipaldi, the Biggest Brazilian Racer to date ( that still alive, because Ayrton Senna, were a better racer, and were with Gran Turismo), they also said something about a Reallity Show with Fittipaldi, and some Kids playing Forza 6, or something like that.
Microtransations to help to Bost you character fast is something that gives a lot of money, Really really a lot, without need to do Nothing, after 1 Week of Launch, Halo 5, a game where you can get everything for free, already had more than 1 Million of US$ only with Microtransations, even being very easy to get Money in the game.
and Microsoft's PR, were very Huge, for over 6 Months the only thing that Microsoft, were talking about is the "Better Line up in Xbox History", they even stop to give Shipiment numbers, and Software sales numbers, i Hope they release some numbers about Halo, and Xbox, in the Financial reports of March.