What's the lowest price this gen's hardware is going to get?

[DonFerrari]

Mummelmann said:

DonFerrari said:

Mummelmann said:
Hard to say, I just realized a couple of weeks back that a PS3 still costs around 2500SEK here, which is only about 1000 less than a PS4, so even 7th gen consoles are still sort of expensive. I don't think we'll see any spectacular prices in the 8th gen either; Nintendo has had little wiggle room for dropping prices and are way past the mark where it matters much, Sony simply hasn't needed a lower price yet and also need to make good profits in all their divisions so they'll take it easy on the price cuts, MS won't waste money needlessly as long as Sony doesn't drop their prices a lot.

We heard all the time people saying Sony needs the HW profits and that they won't take price cuts, even though twice have Sony CEO and Playstation President say that growing install base take precedente over margin on HW.

Software sales make up the majority of profits anyway, so I understand that, of course. But, as long as they're doing well at current price point, they won't lower it for no reason. The effects of 50$ cuts are sometimes rather small anyway and I don't think 75 or a whole 100 is in any way reasonable to expect any time soon.

Well, sure... They want to grow HW sales, but there is no point in cutting to a point that expected sales growth can't be met by production increase and SW sales to balance on a bigger overal profit. So you are right as well.