Usually on black Friday the cheapest deal end up selling the more. Not the best value. WalMart and Target had gift card to accompany Xbox One bunbles, meaning those will sell a lot. We saw in some feedback from a GAF whenever a worker or someone was talking about Target or walmart, most of the time Xbox One looked like the easy winner. For other retailers like Best Buy, the stories suggested that PS4 was the easy winner and for gamestop, it was like close to call with PS4 possibly having the edge. And if we recall a lot of picture pre and post black Friday, the Gear bundles was really flying while the other and more expensive bunbles didn't move a lot of unit at all. So yes it is quite possible that Xbox One gear was the top selling bundle. Data picture and anecdotal story seems to suggest the other Xbox Bundles were selling badly. So the win might still go to PS4, but it seems like Black Friday was really close.