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Kagerow on 30 November 2015
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S.T.A.G.E. said:
Kagerow said:


Again, Nintendo aren't afraid to create a new 'banner carrier'. They just don't do it because they know it is almost impossible to just create a main stream mascot out of thin air. Period. Establishing a main stream mascot is very different from establishing a game brand. Especially one that stays relevant.

Why does people just claims others are worse for aiming a different goal?

That sounds like fear to me. If you believe its impossible to create a banner carrier one cannot fathom Sony's intentions for the rise of Nathan Drake in an era where they already had Kratos.

Nathan Drake rose as a mascot where?

Rise of Uncharted series is not same as rise of Nathan Drake  the character. Just as rise of Splatoon doesn't mean Inkling suddenly became a relevant character in the main stream. I don't have to fathom anything because there is nothing behind it.

Banner carrier game and 'Banner Carrier' character - Mascots are not the same. Nathan Drake never rose. Uncharted is the one that claimed to the top. They didn't had Kratos. No sane marketing strategist would put Kratos as a face of entire Playstation brand. Especially not in US.

Maybe I don't have enough knowledge on these issues. Can you tell me an example of a mascot that became a main stream as soon as it hit the market and stayed relevant without strong, continued support? Maybe Darth Vader?