Amazon US November monthly bestsellers and general Amazon-based discussion.

[Insidb]

jonhalo said:

Insidb said:

The Thanksgiving increase seemed crazy to me, but so many of the deals started early. With this new trend and the rise of Cyber Monday, tracking the weekend might be the new standard.

i just did the math
total weekend would be up 15,5% according to theire estimate under the assumption that saturday and sunday won't be any big impact on the change...

6.45 billion 2014 total online spend (Thanksgiving, BF and Cyber Monday)
7.45 billion 2015 total online spend (Thanksgiving, BF and Cyber Monday)

*not that this is not pure console or electronics, but all goods

I guess the great outstanding question is how much of this is purely additional sales and how much of this is the transition from brick and mortar retail to online sales.