Halo 5 : "Industry sources support our belief that Halo 5 digital sales were much closer to half of units than the 20-25% GameStop is suggesting."

[Snoopy]

bananaking21 said:

Snoopy said:

The analyst said "We" as in the company. Also, there are sources stating this was the best-selling digital game ever in the Xbox Store for an opening week. That is better than the average 20-25 percent for sure. Here is the source. https://news.xbox.com/2015/11/04/halo-5-guardians-biggest-halo-launch-in-history/

and again, the MS PR used the Digital version from the Halo Bundle, and two Limited Editions that all included a digital copy. and MS clevery used that as to promote the "best selling digital title in xbox store history".

The writing is on the wall. Halo 5 did decreased A LOT from previous Halo titles in NPD and in the UK. Gamestop says it underperfomed and that digital sales ratio is in line with other games.

the only way to say that halo has a 50% digital sales ratio is to base the conclusion on pure hope and imagination. but for those of us who live in reality, we can see the writing on the wall. 

It isn't that hard to imagine considering the fact that Halo is a multiplayer centric game and again, it out did even COD AW on xbox store. That speaks volume. It could've easily sold very well digitally and more than the average game which is 20-25 percent of overall game sales. The only people who know 100 pecent sure is Microsoft. However, gamestop is still downplaying digital sales as usual because that is their competition. Their stocks took a huge hit and don't want to make it sound like digital sales are the future (which it is).