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binary solo said:
CosmicSex said:

Walmart Exclusive

I really don't get the thinking behind retailer exclusive official bundles. Aren't you basically limiting the sales potential? No amount of money that a retailer is willing to throw your way is worth  reducing your potential market for a bundle. Unless of course you are trying to supply the worldwide audience with the bundle but you don;t have enough production allocated to cover all US retailers. 

Well, we have to first imagine that Walmart paid Sony to have it exclusive.  Then the question is about what that bundle means to a retailer like Walmart.