binary solo said:
I really don't get the thinking behind retailer exclusive official bundles. Aren't you basically limiting the sales potential? No amount of money that a retailer is willing to throw your way is worth reducing your potential market for a bundle. Unless of course you are trying to supply the worldwide audience with the bundle but you don;t have enough production allocated to cover all US retailers. |
Well, we have to first imagine that Walmart paid Sony to have it exclusive. Then the question is about what that bundle means to a retailer like Walmart.