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FloatingWaffles said:
There is no such thing as a company "deserving" to win something because deserving is subjective.

Some could say they think the PS4 deserves to win because blah blah blah.
Some could say they think the Xbox One deserves to win because blah blah blah.
Some could say they think the Wii U deserves to win because blah blah blah.

It all comes down to opinion, and more specifically whoever is biased towards whichever company will usually pick that company.

So you say that there is no such thing, just to say in the same sentence there is such a thing (subjective)?

If it is subjective then answer in your subjective opinion and say if you agree with this thread or not.