thismeintiel said:
They just know how embarrassing it will be if they lose in their home turf, with their largest exclusive launching. They must have some early numbers and/or inside sources, and know they are either almost tied with the PS4 or behind by a decent amount. These last minute deals are just to try to create a lead in the home stretch of the month. |
By profit I think he means to sell the Halo bundle for $500. Then after everyone buys it for that price, they can drop good deals left and right. It is possible that the last minute deals were planned from the start, but if they revealed it before the $500 bundle came out then it would impact profits and sales.