The main problem of the Wii U is everything.
Bad marketing from the beginning, european marketing was just terrible.
Focus an a controller Nintendo themself havn't known what to do with for over two years.
Wrong games. Starting with more of the same in actually very unimpressive graphics, like NSMBU. Yes, Splatoon shows that people still want new IP's from Nintendo and that Nintendo can have fresh ideas. And Super MArio Maker at least shows what you can use the Gamepad for (though you wouldn't really need it for an editor).
Instead of focusing more on coregamers Nintendo stayed with casual and cute. Not cute doesn't mean violent and 'mature' though.
Wrong deals: I liked Zombi U and i love Bayonetta 2. But people just don't care for those two nor W101 or Devils Third. They'll probably care no more for a new Project Zero. Sad but true, for marketing a console, those are the wrong deals today.
Nintendo did way better with third party games for the 3DS.
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