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joeorc said:

Actually you do not have to sit in near total darkness, remember this is not a bulb DLP type pico projector its a laser projector that outputs real high Lumen's for being a laser projector its contrast ration is 80,000:1, and unlike Bulb, be that your 1 meter from the wall or 12 feet, the picture resolution from 43" to 120" is the same! Again its not a DLP bulb its a laser.

As for being a niche, that may or may not happen because this is being sold to multiple vendors, and its not just for Sony only handsets! Just like the HDTV tuner module and just like the CMOS sensors.

And as for surround sound, you can hook up a bluetooth portable speaker system that has multi spread speaker satalites..yes they are max 30 feet from your phone, but again it is still pretty portables even doing that.

That makes no sense. Yes the resolution is the same, but the inverse square law applies the same to laser or bulb light output. 43" to 120" dims the screen by a factor 7.8

It's not bad on a white wall with bright content

That's the exact same tech as Sony is licensing for their laser projector (comes from MicroVision)

Or some actual content in the dark on a projector screen


Here's a review
http://www.pcmag.com/article2/0,2817,2477834,00.asp

Brightness and Image Quality
Celluon rates the PicoPro at 32 lumens, and I measured it at 29. According to the Society of Motion Picture and Television Engineers (SMPTE), 30 lumens is bright enough for extended viewing for a 21- to 29-inch (diagonal) image in theater-dark lighting, assuming a 1.0 gain screen and a 16:9 aspect ratio. For moderate ambient light, it's bright enough for a 14- to 15-inch (diagonal) image.



It looks like a cool gadget, yet would you pay $300 more to have it in your phone?
Maybe in a windows 10 phone, streaming direct from the xbox one to your bedroom, projecting on the ceiling.