GTA Online monthly active users are up 40% in 2015 vs 2014. More people playing online with more than 70% of those with an internet connection having played online at least once.
Sid Meier's series has sold more than 31 million units worldwide.
Take2 have new IP's to launch + established franchise launches for next years. One new AAA game which is unannounced will launch next year.
Grand Theft Auto products accounts for almost 30% of total Take2 net revenue over past 12 months.
Take2 will spend 17% of net revenue on marketing this fiscal year. Roughly ~$250 million.