New MSFT rumor may give some the Blu's

[Profcrab]

Million said:

Profcrab said:
If they offer Blu-Ray it will be an add-on player like the HD-DVD player. That is the smart way to go.

We all know the consumer doesn't like expensive add-ons (no need to give an example). If this was true I think Msft will put it in their elite.

Although I'd prefer they just cut the price of the XBOX 360's

 I agree, but the problem is that when there is already a good installed base with 360s, those people are going to be very unlikely to repurchase a 360 with a BR player.  It is a difficult change to make mid-stream.  in a perfect setting, the would do both.  Offer an addon for exiting 360 owners and a built in model for new buyers.