Skullwaker on 31 July 2015
| Luke888 said: I meant that we don't really know what kind of advertisment they'll do IIRC Pokémon as well as Splatoon when it launched in the US made events all around the country so they could advertise it properly. Imho Yokai-Watch isn't the kind of game for which you can make this kind of events :v
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Well, no, but it's likely going to be advertised in the way that Pokemon was when it first launched with the cross-promotion and merchandise and stuff. Basically the merch, anime and games help each other in terms of sales.
I guess a more recent example of this would be the Minions, where they did a ton of merchandising and promotion in stores which tremendously helped the movie, and then in return the movie helped churn out more sales of Minion toys and shirts and such.
