Thanks a lot!
I hear you. I think that they were themselves probably surprised by Splatoon's enormous success. Indeed, the power of advertising, but I think word of mouth is proving to be important on this one as well. It really is a fun game, and I've been telling my friends how fun it is. Something which I didn't even bother to do with Pikmin 3 and Bayonetta 2 (which are awesome games, nontheless).
I love Bayonetta 2. Much better than Hyrule Warrioes. It's a shame that Hyrule Warriors smashed it in sales since it takes place in the Zelda universe.
Ha, I hear you once again, but apparently it is harder to sell a sexy witch that has guns on her heels than octupi squirting ink, or a guy in a green leotard that gets help from fairies. What a world we live in!