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Price is unrealistic, but I think Nintendo could again pull what they done with Wii coming from GameCube.
NX could be more stronger Wii U with new gimmick with affordable price.
I think gimmick could be that NX is some sort of hybrid, portable console with screen that can be connected on TV aand can be used like home console too, with Wii U games support.

This Nintendo statements go in favour of this:

We would like to offer to them "a dedicated video game platform with a brand new concept" by taking into consideration various factors, including the playing environments that differ by country.

If you only expand upon existing hardware, it's dull. In some shape or form, we're always thinking about how we want to surprise players as well as our desire to change each person's video gaming life.

Because we are calling it a 'new concept', we are not thinking of this as a 'simple replacement' for the 3DS or the Wii U.

It will become important for us to accurately take advantage of what we have done with the Wii U architecture. It of course does not mean that we are going to use exactly the same architecture as Wii U, but we are going to create a system that can absorb the Wii U architecture adequately. When this happens, home consoles and handheld devices will no longer be completely different, and they will become like brothers in a family of systems.

Nintendo, together with DeNA, will jointly develop a new membership service which encompasses the existing Nintendo 3DS and Wii U systems, the new hardware system with a brand-new concept, NX, and smart devices and PCs, and Nintendo will be the primary party to operate this new membership service.

What we are always striving to do is to find a way to take novel technology that we can take and offer it to people at a price that everybody can afford. And in addition to that, rather than going after the high-end tech spec race and trying to create the most powerful console, really what we want to do is try to find a console that has the best balance of features with the best interface that anyone can use.
But really what's most important to us is, how do we create a system that is both unique and affordable so that everyone can afford it and everyone can enjoy it.